Website building for beginners

Creating a website is an art that only a few master. There is a lot that goes into building a website and having appropriate knowledge about it can help your business in reaching the intended heights. No matter how challenging the task looks, accurate precision and step-by-step procedure would help you throughout. If you are confused and can’t get your facts straight, here is how to build a website from scratch.

Picking a Host and a Domain

Before starting with anything else, you need to buyout a web hosting service and a domain name. Make sure that the domain name you choose is unique and relatable to your business plan. The web hosting provider would be the source that facilitates the server and the virtual storage space for your online website. On the other hand, the domain name would be the URL name that makes your website identifiable and detectable.

Selecting a Website Building Method

Three ways can come in handy when building websites. If you are looking forward to building a website from the very basic level, HTML would fit the bill. Or, you could even deploy the popular blogging platform called, “WordPress,” or the content management platforms such as Joomla for the same. Lastly, there comes a WYSIWYG website builder. Each of the three methods has their own pros and cons, and choosing the right one should be a matter of choice.

Creating the Blueprint of the Website

When you are on the task of creating the website, make sure that all the pages connect. The natural flow of the content and the pages makes it for a good SEO practice. The more intuitive and better the navigation the better is the overall Google search results ranking. From creating an inviting homepage, infusing internal links, images, visible font sizes, and creative content; make your website blueprint the reflection of perfection.

Show the Creativity In Designing

The essential part of the website building in 2019 narrows down to website designing. The website should look attractive and intuitive so that any user can’t resist g browsing through your website. Be it filling in the white spaces, working through fonts, making the website user-friendly, or making it intuitive; the overall efforts should show up. Compromising with designing can directly affect the number of visitors to the website.

Mobile- friendliness Is The Newest Trend

If you are creating a website, it should not be only for the desktop, but for the mobile too. The entire framework of the website should fit on the mobile screen without spoiling the entire browsing experience. With the mobile users increasing day by day, the need to invest in a mobile-friendly design has become the need of the hour. Focus majorly on navigation and readability when creating an ideal mobile-friendly website.

Wrapping Up

These were the five fundamentals that define how to build a website. If you are a budding business, relying on website development professionals could be a smart decision. These experts know how to meet the user and the business requirements alike.

Source:- http://etenacious.com/how-to-build-a-website-from-scratch/

The function of internet marketing

These days, all the businesses, no matter small or tycoons, rely on internet marketing in one way or other. With the rapid advancements in technology, competition is getting tough to tougher. Moreover, internet marketing is also not that easy as it may sound. You have to master a lot of things to sway customer’s attention for your products and services. However, hiring the experts of internet marketing might be a wise decision to boost your business the right way. The professionals know how and where to advertise for targeting the appropriate audience. They follow some basic strategies to match your business with the running marketing needs.

Expanding the Marketing Area

One can expand the marketing area as desired with internet marketing facility. Reaching the exact customer base is uncomplicated with digital marketing. It is one of the unique methods to advertise your brand, services, or products in the market. A professional online marketing company can help you bind the gap between your business and the customer. You can increase the marketing area as desired to target the appropriate marketing strategies. So, expand the marketing area according to the business requirement.

Affordable & Effective

Online marketing has surpassed the old tradition of marketing through TVs and print media. Hiring a professional company for digital marketing services would be the ultimate choice in this day and age. This way, you can target only the precise audience for maximum profits. Besides, it is affordable and shows greater efficacy than the previous marketing methods as well.

SEO Marketing Helps

Professional companies help in driving leads with top Search Engine Optimization (SEO) techniques. The SEO experts help a website get higher ranking in search results. After all, ranking on the top page of search engine is impossible without appropriate SEO techniques.. SEO is the preeminent way to increase your website traffic and eventually your business as well. In other words, if you are in the first place in search results, targeting the right audience will be much easier. And, opportunely it will help in increasing the business too, which makes everything clear.

The Final Words

There you have it! These were the major points that identify how internet marketing helps in boosting the business. Taking assistance from the infamous marketing experts would be highly appreciated to get on top. So,  follow the right techniques to achieve new heights in the business.

Source:-http://etenacious.com/how-internet-marketing-helps-in-boosting-online-business/

Use of email marketing for e-commerce business and what not to do?

Email marketing is not a so-new approach to promote your brand. Even then it is a worthy one to see your business achieving new heights. Today, we are going to talk about the concept and how it benefits you.

What Is Email Marketing?

As its name implies, the marketing technique using the email system to promote your brand or products is known as email marketing. The company sends the emails to the recipients or its potential and permanent customers once they have signed up or subscribed for its services. Besides, it helps a business to establish a better connection with the customers and to enlighten them about the latest products and services.

Personalized Email Marketing

It is another term popular these days. Companies send their customers electronic messages in a customized way. Such as, one customer receives a special bonus or some discount on his birthday. This way, sending personalized messages to individuals provide you an even better opportunity to convert the visits into sales.

Why Choose Email Marketing?

There are lots of methods when it comes to marketing then why email marketing and why not something else. Well, a company or mainly a startup that has budget constraints find it more affordable, fast, and easy over other methods. Emailing people also takes a bit of skill and computer knowledge and hence as an individual entrepreneur you can handle it very well.

There are various software that help you establish a formal format and let you achieve the campaign successfully. So, once you have got the emails via people interested in receiving the newsletter, regular sending emails is the way to increase your customers and gain the trust.

What Not To Do?

• The first thing that every business should avoid doing is sending spam. Spamming seems more like trapping a customer than gaining his trust. Spamming also increases the possibility of being unsubscribed by visitors who care about where they are being redirected.
• The second thing is making use of the pre-made email lists. A company should always build a personalized list of  genuinely interested customers. Pre-existing email gives no advantage but the probability of being visited by less or not interested visitors.

Conclusion

Email marketing is the most effective plus easiest way to achieve real visitors and customers. Serving them with the promised services is the way out to get even more customers and have them visit your website on promotions and whenever you run bonuses.

Source:- http://etenacious.com/how-email-marketing-benefits-your-ecommerce-business-what-not-to-do/

Tips on guest posts including finding bloggers to getting links

Building a reputation using guest posting is not possible overnight. It is a path that demands dedication throughout the process. Many bloggers do not know ‘what is guest blogging’ or how to do guest post like a pro. As a result, they lose hope and leave the progression in between.

Here we bring you ideas on guest posting, and with a bit practice, you can actually do it like a pro.

Research the Blogs

Imagine if you have a lifestyle blog, you may Google terms like ‘top lifestyle bloggers’ or ‘top lifestyle tips’ and collect the bloggers accepting guest posts. Once you have your list, visit each blog and observe it is the blog you want to get published on. See their writing style and in which format they write such as listicles, descriptive, or infographics or any other.

Analyze their audience if it is the beginner level or advanced. After getting familiarize with all these factors, select the bloggers you want to continue with.

Get Familiar with the Bloggers

Searching and gathering the bloggers is okay but you are supposed to build a relationship with them first. You are completely new to them and thus commenting on their posts, like their content or have an online discussion would be helpful.

Once you are not completely unfamiliar to them, you can email them asking as a guest blogger. This way, you get more opportunities for being accepted that is not the case when you request them as a stranger.

Identify the Pitch for the Content

You may often notice that some blogs have more views than others. Well, it depends on the nature of the topic and the same you need to identify. See which kind of topics are popular among readers and find a topic relevant to that category.

It is one of the most vital guest post guidelines because posting just anything does not get you views or the visitors; quality matters and most importantly the headline. Do not forget to follow the instructions if you do not want your efforts wasted.

Learn the Art to Send Email

Stop flattery – the number one tip when you send the email. Observe the posts enough and what the blog is about, establish your relationship, and see what is common in you two (if 

Also, you don’t have to write them the full blog, instead pick two to three topics and give them an idea. In this case, they can choose any of the topics they like, and it saves you time as well. Just let them know that you really understand their blogs and genuinely interested as a guest blogger.

Conclusion

Keep in mind that it is not about advertising yourself. You can have a link to your website, but that is all. Do not make the content promotional. Practice with the guest posts because the more you do it, the more experienced you become and get new ideas.

You can have an author bio where you can give the readers a link to your homepage without being too promotional again. This way you can solve your hassle and know more about ‘how to do guest post like a pro’ in clear term.

Source:- http://etenacious.com/guest-post-like-a-pro-from-finding-bloggers-to-getting-links/

Top SEO Tools in 2019 to get the topmost position on Google

Do you want Google to love your website? It is only possible when users spend time on your website. That’s why entrepreneurs have started focusing on Search Engine Optimization.

Search Engine Optimization or SEO is a process used to gain the online presence of a business. Many SEO tools can help a business to increase web traffic and conversions easily. To lessen your worries, we have researched and come up with the most preffered SEO tools for keyword and content analysis.

Let’s dig deep and have a closer look at these top SEO tools!

Google Keyword Planner

The keyword planner is a part of Adword platform. The tool offers keyword suggestions, search volume, and competition along with the CPC in the results. The users can also choose the country to search for the keywords (including long tail keywords).

The tool is beneficial, especially when you are looking for the specific phrases that the users type on the search engine to find the information.

Yoast SEO

Content is the core of any website. The Yoast SEO plugin is designed to scan and detect the errors in the content. It improves a site’s SEO in all aspects. Anyone can add this plugin to the WordPress site and optimize the Meta Tags, Meta Description, Keywords, and overall content of a page. It helps content rank higher in Google.

Google Analytics and Search Console

Google Search console gives an insight into how the search engine sees a website. It checks the website indexing, broken links, and provides information related to the issues with the website.

Google Analytics provides information related to the traffic of the website, location of the users, bounce rate, live active users, conversions, and a lot more. It helps you keep track of your business success.

SEMrush

SEMrush is one of the most prominent SEO tools that are used to check for any technical issues on the site. Yes, it has some SEO focused features. But it also tool provides in-depth information about the websites. One can use it to check the competitors’ sites and other related information that may help in generating more traffic.

The tool is pretty useful, and one does not need to be tech-savvy to use this tool.

Ahrefs

The Ahrefs tool is one of the most trusted tools by digital marketers. This is one of the top SEO tools because it is best for on-page SEO analysis, competitor analysis, and quality backlinks. The tool stands out from others in the market by its massive index of links.

Screaming Frog

Screaming Frog is an SEO tool that ‘crawls’ a website and identifies the issues. It keeps track of elements like Meta Tags Meta Description, H1s, Internal and Outbound links, broken links, HTTP status codes, and a lot more. The tool is upgraded regularly so that the entrepreneurs can easily find what needs to be fixed on their websites.

To Conclude

A website is considered as an asset for any business. So, it is best to use the top SEO tools and achieve a higher ranking on Google.

Source:-http://etenacious.com/get-number-one-on-google-in-2019-with-top-seo-tools/

Tips on freshening up a website in 2019

To have an appealing website, you need to leave the ‘passive’ factor and update it with something interesting. Especially in this year 2019 when everyone gets in awe with the looks, having an updated website is a must. To freshen up your website, we bring you some easy tips here.

Let’s quickly get started and hover over these surefire tips.

Keep the WordPress Updated

WordPress is the primary platform nowadays because it is easy, attractive, and fast with all other good reasons. Make sure you have the updated version of it to make your users meet with the new features and functionalities. Check regularly for the updates and have an eye on the plugins as well and keep them up to date.

Proofread

Your blog may be full of content but do you proofread every time. If not, then it is time because mistakes in the content are no more tolerable and users tend to leave the site immediately with the intention of not visit ever. You can do it yourself or hire the best digital marketing firm.

The proofread thing applies to the aspects of your website as well. Check for any technical errors using SEO tools and rectify the issues.

Make It Phone-Friendly

Having a responsive website does not crack the deal anymore. Mobile-friendly is the trend now as everyone is in love with their smartphones. Take it as one of the crucial aspects about ‘update website in 2019‘, and you won’t regret it ever. Mobile-friendly websites also rank fast and load the content in a blink which attracts visitors of course.

Brush Up the Comments

Brushing up here indicates keeping the spam out. You can use any plugin that ensures blocking irrelevant comments. Anti-spam can be tried if you are using WordPress and prepare your website for the year.

Add Some Media

Adding media is important but remember to make it optimized, so it does not slow down the loading. Add the Instagram widget and let your website look cool as an update.

Not to mention, people always show particular interest to the sites having some quality media. You can even add a video in your homepage depicting your products and services.

Update Your Theme As Well

This one is not mandatory if you think your theme is good enough. But if you want to have something cool, then there are lots of options where you can choose whether free or premium as per your budget.

Conclusion

These are some of the ways you can use to freshen up your website. Making changes on your own can save you some bucks, and you can always hire a professional to get the mess clear rapidly.

Source:-http://etenacious.com/freshen-up-your-website-and-make-it-ready-for-2019/